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A new brand design for a dental care clinic

the Clinic

Year 2021 Project number 283



Our care is based on principles of clinical medicine, i.e., evidence-based medical science. We emphasize the direct practical treatment of every patient as a unique case. We use preventive, diagnostic and therapeutic procedures which correspond to state-of-the-art scientific knowledge.

Our brand logo is based on a stylized initial letter C. The shape of the letter resembles a partial solar eclipse. Its inner pattern is composed of radiating light waves. The logo represents the enlightenment of scientific knowledge in medicine.

Examples illustrating the philosophy of applying the brand identity on real objects.